Utorg Becomes Main Sponsor of Agustín Tapia, the No. 1 Padel Player in the World

Utorg, a licensed fintech company building crypto products for everyday use like Utapp crypto wallet and card, today announced a partnership with Agustín Tapia, the world’s top ranked padel player, as the company’s first global brand ambassador.

Tapia has held the FIP world No. 1 ranking since 2023 and has won more than 55 career titles playing alongside partner Arturo Coello, making him the most decorated active player on the Premier Padel tour.

As part of the agreement, the partnership will include:

• On-court presence.
  Tapia will carry the Utorg brand throughout the Premier Padel season, giving the company visibility across the world’s leading padel tour.
• Global brand campaigns.
  Tapia will become a central face of Utorg’s upcoming campaigns across multiple markets and channels. 
• Content and digital activations.
  The partnership will extend into activations for Utorg brand and Utapp crypto wallet and card, allowing fans to see a different side of Tapia beyond tournament matches.

Utorg and Tapia: The history behind the partnership

In padel, you can’t control what your opponent does, but you can control your own position and your own shot. That’s precision. In crypto, you can’t control the market, but you control your own funds and keep your assets secure. Tapia built a career on mastering the part of the game he can control. Utorg is built on giving users the same thing with their money.

This partnership gives Utorg access to the Premier Padel tour audience, one of the fastest-growing sports in the world, with the company actively expanding its global presence, and marks the company’s first move into sports sponsorship as part of a broader effort to bring self custody and everyday crypto usage to new audiences.

About Utorg

 

Utorg is a fintech company founded in 2019 and headquartered in Abu Dhabi, building infrastructure for digital assets. For consumers, Utorg offers a self-custodial crypto wallet and card through Utapp by Utorg, making it simpler to buy, hold, send, receive and spend crypto without giving up control of funds. For businesses, Utorg provides infrastructure for embedded crypto payment flows, cross-border settlement and custom white-label solutions. The company is backed by Dragonfly and TA Ventures and operates in highly regulated markets globally.

About Agustín Tapia

 

Agustín Tapia is an Argentine professional padel player and the current FIP world No. 1, a ranking he has held since 2023. Paired with Arturo Coello, he has won more than 55 career titles and is widely regarded as the most decorated active player on the Premier Padel tour.