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Celesc audit committee flags need to recalibrate market strategy, shifts customer experience to top priority

Celesc audit committee flags need to recalibrate market strategy, shifts customer experience to top priority

ReutersReuters2026/07/24 20:05
By:Reuters
  • CELESC’s statutory audit committee met July 21, 2026 to review key oversight items and management’s near-term priorities.
  • Management flagged the need to recalibrate market strategy, citing faster industry shifts and the need for cultural change.
  • Customer experience was set as the central priority, with a service overhaul starting at the Florianópolis agency, including a new store model.
  • The committee reviewed audit action-plan status, ombudsman results for 1H26, May 2026 management results and cash flow, tax reform impacts.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. CELESC - Centrais Elétricas de Santa Catarina SA published the original content used to generate this news brief on July 24, 2026, and is solely responsible for the information contained therein.

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