Things to know: Trump Media & Technology Group transferred about 2,000 bitcoin, worth $174 million, through various wallets. This transfer took place after its cryptocurrency holdings increased. These transfers included about $12 million moved into Coinbase Prime Custody, while the remaining funds were kept in wallets associated with the same entity, indicating a reserve restructuring. This activity does not appear to have affected the price of bitcoin; despite a general weakening in market sentiment, bitcoin's price remained between $86,000 and $87,000.
Trump Media & Technology Group (DJT) transferred approximately 2,000 bitcoin BTC$87,368.87, worth about $174 million, after reports that its holdings had increased to 11,542 bitcoin.
According to blockchain data tracked by Arkham on CoinDesk, these transfers routed bitcoin through multiple addresses, with about $12 million ultimately reaching Coinbase Prime Custody.
The remaining funds were kept in other wallets that appear to be associated with the same entity, indicating this was a reserve restructuring rather than a one-way transfer to an exchange.
This activity itself does not imply a sale. Coinbase Prime Custody is a storage product designed for institutions, and custody transfers can reflect financial operations such as reorganizing cold storage or consolidating wallets. Assets in custody can remain there for long periods without being traded.
The timing is notable, as it came just a day after blockchain tracker Lookonchain reported that the company had purchased 451 bitcoin, suggesting that Trump Media, as the owner of the Truth Social social media platform, is actively managing its bitcoin positions rather than letting them sit idle.
Corporate holders typically move assets between wallets for operational reasons, especially after new purchases, internal policy changes, or custody transitions.
The price of bitcoin showed little immediate reaction to this transfer. Over the past 24 hours, the token traded between $86,000 and $87,000, maintaining this range even as overall crypto market sentiment weakened toward the end of the year.
Traders are closely watching fund flows and positions, with recent market action showing bitcoin struggling at the key psychological level above $90,000.
These on-chain transfers also occurred as Trump Media's stock price surged. According to Google Finance, the stock price has risen more than 30% over the past five trading days, trading at around $14.
This move coincides with renewed attention to the company's strategy beyond social media, including its push into financial products and digital assets.
